I am pleased to share a Strategic Plan that embraces our mission of bringing art and people together with a new sense of urgency. In 2020, the MFA will celebrate the 150th anniversary of its founding. Our shared vision for 2020 declares a set of MFA priorities for the next three years. We believe in the power of art and commit to fully realizing our role in connecting world cultures and a destination for convening, reflection, and ideas. MFA 2020 envisions a future with art in which we are known for our spirit of collaboration and ability to welcome and deeply engage a wide variety of audiences in the life of the Museum. We will celebrate artists across time, honor all visitors, and invite many voices to participate.
A spirit of collaboration and engagement is at the core of MFA 2020, a Strategic Plan that articulates a shared voice and vision for the next three years at the Museum. At the heart of the plan is an ambitious commitment to activating new audiences around the Museum’s collection, and bringing diverse perspectives together to reflect on art as a platform to address the times in which we live.
MFA 2020 will be realized through five pillars that reflect a mindful shift from where the MFA is today and lays out how it will respond to new ideas, link cultures, and cultivate a range of voices to encourage change. These imperatives are: Collect Purposefully, Collaborate Generously, Invite Boldly, Welcome Warmly, and Engage Deeply. Our roadmap charts a path forward to becoming an institution of the moment and of the community.
These foundational values will lead the MFA into the future and secure a greater role of relevance in the city. MFA 2020 expresses the Museum’s commitment to local, national and international visitors, members and supporters—while also broadening the Museum’s reach. We will develop programs that attract new and diverse audiences who represent Boston’s changing demographics and innovative culture—specifically, students (K–12, undergraduate and graduate), multigenerational families, and creative professionals.
While building on the success of many established Museum programs, MFA 2020 incorporates more than 50 new initiatives. This plan is a living document—our first installment in a process to achieve transformational ambitions, inviting the continued dedication and involvement of staff, volunteers, and governance.
Ann and Graham Gund Director