Still from What’s Black About It? Burrell: Advertising Revolution (2024), by Denise Pendleton, Phil Lee, and Darryl Manuel.
Still from What’s Black About It? Burrell: Advertising Revolution (2024), by Denise Pendleton, Phil Lee, and Darryl Manuel.
What’s Black About It? Burrell: Advertising Revolution
2:30 pm–4:45 pm
Directed by Denise Pendleton, Phil Lee, and Darryl Manuel (USA, 2024, 60 min.).
Dive into Tom Burrell’s revolutionary impact on the advertising industry. Burrell had to fight against racism and the status quo. This is a celebration of his push for authenticity, diversity, and inclusion on Madison Avenue, which sparks a dialogue on the viability of Black consumer purchasing power.
Preceded By
Interception: Jayne Kennedy, American Sportscaster
Directed by Safiya Songhai (USA, 2023, 15 min.).
When a bronze-skinned bombshell rocks the world of Sunday Morning Football, millions tune in. But few know the tumultuous story of Jayne Kennedy, the first Black woman to boldly run interception on the racial lines of American sportscasting.
Wheelchair accessible
In-Person Festival Pass
$165
If you wish to see multiple films in the ROXFILM lineup, purchase a festival pass!
The In-Person Pass grants access to most in-person events in the festival, including those at the MFA, Hibernian Hall, and Massachusetts College of Art and Design. For more information, see roxfilmfest.com.
Available through June 23 at 11:59 pm
Note that additional venues will be listed on your pass purchases as non-MFA screenings.
Admission to the June 19 screening of Paint Me a Road Out of Here is not included with the festival pass. Free tickets are available at the MFA’s Remis box office on a first-come, first-served basis beginning at 6 pm on June 19.
Ticket Information
To order tickets by phone, call 1-800-440-6975 ($6 processing fee applies); to order in person, visit any MFA ticket desk.